There are currently over 9 million RV owners in the United States, plus tens of thousands of individuals renting RV's. Major RV rental firms report that their entire fleets are reserved in advance of the vacation season. The RV is popular with the American public and it’s popularity is growing annually Combined, the new, used, and rental segments have an economic impact of approximately $16 billion in the US. Industry vehicle sales projections for today and the foreseeable future are strong, indicating a substantial growth trend. Low interest rates and the improving economy favor both cottage and RV sales. Prospects call for industry growth to exceed the general economy well into the next century.
According to the Recreational Vehicle Industry Association (RVIA) RV sales figures indicate further increased demand. According to RV News, motor homes with diesel engines and slide outs, and fifth wheel trailers are doing particularly well. In 1996 the RVIA reported 466,800 unites were shipped to retailers. Motor homes and towables estimated retail valued of shipments was $5,690,400. The average price of an RV rose 3.9% due in part due to more products with extra features such as slide outs, longer motor homes and increased use of diesel powered chassis.
This is a changing industry evolving from mom and pop parking lots to RV resorts that reflect a higher level of professionalism and new level of profitability thought impossible in the past. RV manufacturers are responding with redesigned vehicles and diesel pusher coaches. RV resorts must be able to accommodate conventional travel trailers, fifth wheels, folding camping trailers, motor coaches priced at $700,000 and up, motor homes constructed on a specially designed motor vehicle chassis ranging from $50,000 to $300,000 and conversion vehicles.
This means Turtle Rock must provide the best in accommodations to RVers who demand the best for their very expensive rigs. They expect amenities equivalent to the quality in which they travel and are willing to pay good prices for a park worthy of their expectations. This is what we provide.